Intriguing special product

I was browsing around, and noticed something unusual among the products, which looked like this:

Now this is something i wished i had the chance to have a look at, it's the V-Moda Verza, a Universal DAC+Amp for android Samsung GS3 line out and also apple line out. It is priced @ USD600.00. No idea how much will it be locally, but my guess on rates should be more than RM2k. Ouch! @@ Here is a snippet from the site itself: